
Sellers
Selling on your own is easier than you think — and it pays off
The property is yours. So is the control!
There are many reasons to sell your property yourself. Without an intermediary you keep full control, negotiate more flexibly, and avoid sizable commissions. Direct communication with buyers helps you answer their questions better. With the right marketing and a bit of prep, you can sell quickly and profitably — keeping the full profit.
How much I save
3% broker commission (excl. VAT)
Saved amount: 7,200 €
If you use an agent, this is the amount you owe them upon closing.
What would you buy if that money stayed with you?

What would you buy if that money stayed with you?
At Stojer we often share this example:
If you invest about an hour a day in selling your property priced at €168,000 — preparing documents, showing it to potential buyers, answering calls — and the sale takes roughly two months, you’ve effectively earned over €3,000 per month!
Selling on your own doesn’t mean going without help!
Beyond your own skills, you can rely on our team — photographers, lawyers, appraisers, and advisors — to assist at every stage, from preparation to notarization.
- Preparing the property:
First impressions matter. A clean, decluttered space positions you better on the market. Before photos, make sure all documents are in order. Gather property information and think through the listing content.
1consultant, photographer, lawyerstaging and presentation tips; professional photos; 3D tour; drone video; document review; guidance for accurate listing copy
- Pricing:
Setting a realistic, market-based price from the start is key. Overpricing loses interest; underpricing loses money. The right price shows you’re informed and serious.
2consultant and professional appraiservalue-boosting advice; pricing tools; comparative market analysis; pricing strategy; rationale for your price
- Attracting buyers:
Once the listing and strategy are ready, we’ll publish it and set up signage. Many buyers seeking owner-listed properties visit Stojer daily; others will see your sign locally. You’ll handle calls and viewings. A 3D tour filters out casual browsers and brings highly motivated visitors.
3consultant and photographerlisting optimization, 3D tours, VIP listing, viewing schedule strategy, signage
- Negotiations:
Be prepared with market facts and clear arguments. Buyers ask about costs, renovations, neighbors, and documents — share the info you’ve gathered. Stay calm: if you’ve reached this stage, both sides usually want the deal. A sample preliminary contract is available.
4consultant, lawyer, and appraisersample docs, negotiation strategy, legal consultation, pricing arguments
- Closing the deal:
Once the notary date is set, mark the listing as SOLD and avoid further inquiries. With good prep, closing day is smooth. Our team keeps you informed and helps ensure you visit the notary fully prepared with all documents.
5consultant and lawyernotary recommendation, legal consultation, transaction guidance
Everything you need for a successful sale is at your fingertips. Just contact us!
Get in touch
Our team of experts works for you!
Our real estate photography experts make your property stand out — in photos or video, apartment or house — and help you kick off the selling process.

Your primary contact — ready to answer questions from prep to closing, improve presentation, craft the listing, attract buyers, negotiate, and more.

Specialized appraisers determine true market value. Their assessments help justify your price to buyers and are considered by banks.

Proven property-law experts who handle documentation and contract clauses — the most valuable advisor in any deal.


